Experience behind Brendonhill
Legacy Lounge
Build what comes next.
When the economics of an existing format changed, the opportunity was not to shrink the idea. It was to give the IP a new form.
The context
What was being built.
Legacy Lounge grew out of the broader Legacy platform as a more intimate television format: conversations with leaders across arts, business, entertainment and culture rather than another large live awards production.
The project had to preserve the purpose and recognition associated with Legacy while working inside a different economic model. It required alignment across CBC, production partners, talent, locations, financing, marketing and a newly structured production entity.
Strong IP should be able to change shape without losing its purpose. The question was not how to make a smaller awards show. It was what format could carry the same mission more efficiently and create a more intimate kind of storytelling.
Where responsibility sat
What I moved.
- 01
Developed The Legacy Awards concept into the Legacy Lounge television format.
- 02
Wrote episodic treatments and contributed additional writing and editorial shaping.
- 03
Led producer-side development, production planning, team assembly, talent and partner coordination.
- 04
Worked across production structure, financing and delivery with Project 10 and CBC.
- 05
Supported post-production through creative feedback.
- 06
Contributed to the national-rollout media brief and audience positioning.
Project-specific evidence
Proof close to the claim.
Evidence includes the released series and approved final partner-reported results from its national campaign.
Beyond the deliverable
Legacy Lounge demonstrated that the Legacy idea could move from a large live celebration into a more intimate storytelling format without losing its cultural purpose. It also represented a material expansion in producer responsibility across development, financing, production, partnerships and delivery.
Protect the idea. Change the format when the conditions demand it.
Accuracy makes the work stronger
Credit and publication note.
Legacy Lounge is a four-part, 30-minute conversation series that aired nationally on CBC and CBC Gem. Additional production and contributor credits appear in the on-screen credit block.
Next case studySkills Development Program →